What We Charge

Most agencies won't tell you what they cost until you've sat through two calls. Here are our actual numbers. Retainers run $1,500 to $6,500 per month depending on how many channels, locations, and campaigns we're running — never on how much you spend. Most clients land at $3,750/month. Engagements start with a $2,500 Growth Roadmap, credited back against your first 90 days if you stay on.

We charge no percentage of your ad spend — not at any level.

We publish this for a practical reason. If the numbers don't work for you, we'd both rather know now than after two meetings.

Who are these prices built for?

We work with service businesses and law firms doing roughly $500,000 to $10 million in annual revenue, in and around Nashville — HVAC, plumbing, roofing, remodeling, restoration, personal injury and family law, med spas, dental practices, and B2B companies.

If you're under $500K, you're better off doing this yourself for now. We wrote a free playbook to help you do exactly that, and we'd rather you use it than pay us prematurely. If you're above $25M running multiple markets, you likely need a larger team than ours.

How much does a marketing retainer cost?

Our retainers are $1,500, $3,750, or $6,500 per month. What separates them is scope — how many channels, locations, and campaign groups we're running.

Above $10M or running multiple markets, we scope individually. Talk to us.

Annual prepay saves 10%.

Why don't you take a percentage of ad spend?

Most agencies charge 10–20% of whatever you spend on ads. We charge nothing. Our fee is identical whether your media budget is $2,000 a month or $40,000.

Percentage-of-spend pays an agency more when you spend more — not when your spend works better. If we can get you the same number of jobs on half the ad budget, a commission-based agency just took a pay cut for doing better work. That's a conflict we'd rather not have sitting inside every recommendation we make.

Your media spend goes directly from you to Google, Meta, or Microsoft, on accounts you own. We never touch it, mark it up, or invoice it. If we part ways, you keep the accounts, the history, and the data.

So how does our price change as you grow? By scope, not by budget:

We re-scope once a year at renewal. If your account got simpler, your price goes down.

What does it cost to get started?

The Roadmap isn't a profit centre for us. It's priced so that saying yes is easy, and so we both find out whether this is a fit before anyone signs a six-month agreement.

What if I only want one thing?

Some businesses want a single channel handled rather than a program. We price those individually.

Running three or more services? The Growth tier costs less than buying them separately. That's deliberate.

What does the ad spend itself need to be?

These aren't our fees. They're the point below which a channel can't really work, and we don't earn a cent of them.

What does a full year actually cost?

Most clients spend $25,000 to $120,000 per year all in — our fees plus media.

When will I see results?

Paid channels produce leads in the first 30 days. SEO and content take longer — expect early movement at months 2 to 5, and meaningful compounding around months 8 to 9.

That's why the minimum term is six months. Shorter than that and we'd be taking your money before the work has a chance to pay off.

We measure marketing-sourced leads and revenue. Not rankings, not impressions, not engagement.

Frequently asked questions

Ready to talk?

The first conversation is 30 minutes and free. If the numbers here work for you, we'll talk about whether we're the right fit for what you're trying to build.

Schedule a consultation · (615) 669-0707

---

Written by Jared DeValk, founder of Nashville Digital. Prices current as of September 2026 and reviewed quarterly.

---