About
Jared DeValk
Jared DeValk is the founder of Nashville Digital. For more than nine years he has helped businesses turn digital marketing into measurable growth, across paid advertising, lead generation, SEO, content, digital strategy, and marketing automation. He has worked on marketing for nationally recognized brands including LKQ, Emerson, Clayton Homes, RIDGID and MRCOOL, alongside dozens of local and regional service businesses.
He works with service companies and law firms across the Nashville metro doing $500,000 to $10 million in annual revenue.
What does Jared do at Nashville Digital?
Jared helps service businesses build practical marketing systems designed to generate qualified leads and profitable revenue — not clicks, impressions, or attractive reports.
That means understanding how a business actually operates before recommending anything, explaining marketing in plain language rather than jargon, and building a strategy around the company's real goals instead of a standard package.
He leads strategy and stays the point of contact on every account. Specialist execution — technical SEO work, ad build-outs, video production — is handled by a small bench of contractors he's worked with for years. You'll never be handed to an account manager you haven't met.
What brands has he worked with?
Over his career, in both agency and in-house roles, Jared has worked on marketing for:
| Sector | Brands |
|---|---|
| Home services & HVAC | MRCOOL · Benjamin Franklin Plumbing · Lee Company · Hot Spring Spas |
| Manufacturing & industrial | Emerson · RIDGID · LKQ |
| Housing & construction | Clayton Homes |
| Education | Ensworth |
Alongside these, dozens of local and regional service businesses across Middle Tennessee.
The overlap matters. The verticals Jared spent years working in at national scale — HVAC, plumbing, home services, manufacturing — are the same ones Nashville Digital serves now. The budgets are smaller; the mechanics are identical.
What does he specialize in?
| Area | Depth |
|---|---|
| Paid search & Local Service Ads | Primary. Google Ads, LSA, Microsoft Ads across home services and legal |
| Lead generation systems | Primary. Channel, landing page, tracking and follow-up as one system |
| Local & website SEO | Primary. Map pack, technical, on-page, content |
| Marketing automation & CRM | Primary. GoHighLevel, HubSpot, speed-to-lead workflows |
| AI SEO — AEO & GEO | Growing. Visibility inside AI assistants |
| Content & video | Supporting. Website content, social, YouTube |
| Digital strategy | Primary. Research, positioning, budget modeling |
How does he approach client work?
Four principles, and they're the reason the rest of this site looks the way it does.
Understand the business before recommending a solution. Every engagement starts with how the company actually makes money — job values, close rates, capacity, seasonality — not with a channel recommendation.
Focus marketing dollars on the opportunities most likely to produce results. Which usually means fewer channels done properly rather than a presence everywhere.
Measure success by leads, customers, and revenue. Not rankings, impressions, or engagement.
Build long-term relationships through transparency and dependable service. This is why prices are published on this site, and why Nashville Digital takes no percentage of client ad spend — a commission model pays an agency more when a client spends more, rather than when that spend works better.
Why does any of this matter to your business?
Business owners deserve more than another agency selling disconnected tactics. They deserve a partner who understands their goals, cares about their success, and can connect every campaign to a business outcome that shows up in the bank account.
The platforms and tactics change constantly. Successful marketing always begins in the same place: understanding the business, the customer, and the numbers.
Frequently asked questions
Who is Jared DeValk?
Jared DeValk is the founder of Nashville Digital, a digital marketing agency in Nashville, Tennessee serving service businesses and law firms with $500,000 to $10 million in annual revenue.
How long has he worked in digital marketing?
More than nine years, spanning paid advertising, lead generation, SEO, content, digital strategy, and marketing automation.
What national brands has he worked with?
LKQ, Emerson, Clayton Homes, RIDGID, MRCOOL, Benjamin Franklin Plumbing, Lee Company, Hot Spring Spas, and Ensworth — across agency and in-house roles over his career.
Will Jared personally work on my account?
Yes. He leads strategy and remains your point of contact throughout. Specialist execution is handled by a small bench of long-term contractors, but you won't be passed to an account manager you've never spoken to.
What industries does he know best?
Home services — HVAC, plumbing, roofing, restoration — and law firms. He also works with healthcare practices and B2B companies. His national-brand work was concentrated in home services and manufacturing, which is where the deepest pattern recognition sits.
Where is he based?
Nashville, Tennessee. Nashville Digital works throughout Middle Tennessee, including Franklin, Brentwood, Murfreesboro and the surrounding metro.
How do I work with him?
Most engagements start with a Growth Roadmap at $2,500, credited back against your first 90 days if you continue. Or schedule a 30-minute conversation first — it's free and there's no deck.
Get in touch
Schedule a consultation · (615) 669-0707
Last reviewed September 2026.