User Experience (UX) & SEO
User experience (UX) is the overall experience that a user has while interacting with a website or any digital product[1][2][3][4][5][6].
UX is a crucial factor in search engine optimization (SEO) because it directly impacts how visitors interact with a website and, therefore, its search engine ranking and visibility[1][2][3][4][5][6].
Key Elements of UX & SEO
Mobile Usability & Design
With the increasing use of mobile devices, it's important to have a mobile-friendly website that provides a good user experience on all devices[1][2][3][4][5][6].
Core Web Vitals & Site Performance Metrics
Core Web Vitals are a set of metrics that measure a website's loading speed, interactivity, and visual stability. Improving these metrics can help improve your website's search engine ranking and visibility[1][2][3][4][5][6].
Bounce Rate & Dwell Time
Bounce rate is the percentage of visitors who leave your website after viewing only one page. Dwell time is the amount of time that visitors spend on your website. Improving these metrics can help improve your website's search engine ranking and visibility[1][2][3][4][5][6].
Call-to-Actions & Conversion Optimization
Call-to-actions (CTAs) are buttons or links that encourage visitors to take a specific action, such as making a purchase or filling out a form. Optimizing your CTAs can help improve your website's conversion rate, search engine ranking, and online visibility[1][2][3][4][5][6].
Next steps for your SEO learning path
Sources
- Getfluence https://getfluence.com/the-influence-of-user-experience-on-search-engine-optimization/
- UX Design Institute https://www.uxdesigninstitute.com/blog/ux-and-seo/
- Search Engine Journal https://www.searchenginejournal.com/ux-design-seo/476959/
- Search Engine Journal https://www.searchenginejournal.com/seo/where-seo-and-user-experience-ux-collide/
- AIContentfy https://aicontentfy.com/en/blog/importance-of-user-experience-in-seo-and-how-to-optimize-it
- Position2 https://www.position2.com/blog/why-ui-and-ux-is-crucial-for-seo/